An automated suite
August 14, 2008
An automation suite that triggered my interest.
- ROI Maximizer
- Micro Level web analytics
- Insights about the customer at every level
Video demo for further highlight.
Netflix or Bigflicks?
August 14, 2008
Netflix or Bigflicks?
Back in 1997, while most people were still fumbling with programming their VCRs, Netflix founder Reed Hastings became convinced that DVDs were he home video medium of the future. He raised $120 million, attracted hundreds of thousands of customers, and took the company public in 2002, gaining another $90 million. Netflix has distinctive capabilities that promise to keep the company on top even as competitors like Blockbuster and WalMart try to muscle in on its turf. One of the company’s investors says that Netflix is really a sophisticated software company masquerading as a DVD rental service. The company has fine-tuned its file recommendation software, merchandising, and inventory control system to such a degree that new orders are automatically generated even as the old orders are returned. In addition, all 12 of the company’s DVD distribution centers can be polled before a customer is told that the movie he or she wants next is out of stock.
Bigflicks now seems to have adopted Netfilx model of operation in India. It’s quite interesting to see business modules being copied from various countries. From printing solutions, Restaurants, Fashion apparels to DVD home videos.
Consumers are in for a big treat. J J
